
·6 min read
Conversational AI platform vendor or full-service implementation firm
Buy a platform when your process looks like your industry's. Hire a firm when the part that matters exists nowhere else. Price both across three years.
Articles on building AI-powered products, B2B process automation, and how technology scales businesses.

Buy a platform when your process looks like your industry's. Hire a firm when the part that matters exists nowhere else. Price both across three years.

The AI vendor market has largely emerged over the past twelve months, so you’re choosing from companies with no track record. Rankings and portfolios don’t make up for that. Here are seven questions that do—along with what the answer sounds like when a vendor is hiding something.

We told a client not to have us build the core of their product and about a fifth of the scope went elsewhere. Two cases from our own MVP projects.